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Massarjia - Kroma Studio
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Massarjia

L’AZIENDA

Massarjia è un ristorante pugliese nel centro della città, in cui l’ospitalità e la condivisione che da sempre hanno contraddistinto la nostra cultura la fanno da sovrani. Massarija è il posto perfetto dove poter assaggiare non solo la cucina del Sud, ma anche tutto l’amore che solo gli italiani sanno mettere in ogni ricetta.

L’OBIETTIVO

L’obiettivo della nostra collaborazione è quello di accompagnare la transizione del brand da locale fast food a ristorante mettendo in luce tutte le caratteristiche dei loro piatti non solo tramite foto e video ma anche tramite un copy adatto a una tradizione così antica ed amata.

Grazie alla comunicazione fino ad oggi realizzata, siamo riusciti a modificare il pubblico target passando dai ragazzi ai giovani adulti/adulti.
Ma non ci fermiamo certamente qui… grandi novità ci aspettano!